Radical transparency could lay bare the eco impact of our shopping

Posted by Washington Post: Juliet Eilperin on August 20th, 2010
Yale Environment 360: With climate legislation dead in Congress and the fizzled hopes for a breakthrough in Copenhagen fading into distant memory, the time seems ripe for fresh strategies -- especially ones that do not depend on government action. Here's a modest proposal: radical transparency, the laying bare of a product's ecological impacts for all to see. Economic theory applied to ecological metrics offers a novel way to ameliorate our collective assault on the global systems that sustain life. ......

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